Thursday, January 04, 2007

APRPod #3: Interview with Ferne Bonomi, APR, Fellow, PRSA, about her "JumpStart" training program for candidates seeking the APR

We present the third in a series of podcasts discussing the value of the Accreditation in Public Relations (APR) credential to the professional public relations practitioner.

These podcasts are produced under the auspices of the Accreditation Marketing Committee of the Public Relations Society of America.

Ferne Bonomi, APR, Fellow, PRSA

In this podcast, we interview Ferne Bonomi, APR, Fellow, PRSA, principal author of the APR "JumpStart" Coaching program, about the training program's format, expectations, and how it can benefit both candidates for the APR credential and the coaches themselves. Ferne includes tips and suggestions for structuring a JumpStart program at the Chapter level, and for candidates to prepare for the JumpStart program.

Download the podcast here (18.7 mb stereo MP3 file, 13:15 duration).


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